Key Account Management Workshop
Key Account Management Workshop increases the likelihood of retaining and growing the 20% of customers that contribute 80% of revenue. The format of this Training above will be classroom training at the client’s premises.
The content to be covered during the Training will be as per below:
- Account Management vs. Sales Techniques
- The Organisational Perspective
- The Roles and Responsibilities of Account Managers
- Key Competencies and Attributes for Account Managers
- Types of Key Account
- Portfolio Analysis
- Setting Performance Metrics
- Measuring Performance
- Key Account Plans
Download course outline here
Testimonials